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“My favorite smell is the first smell of spring in New York”

warhol

 -Andy Warhol.

Well, it’s not here quite yet, but today seems to be another little teaser for us.  I am in 100% agreement with Mr. Warhol.  In fact, for me, the ONLY good thing about winter (besides that first snowfall early on) is that it makes us appreciate SPRING. Now, for only $195, you can smell like spring every morning, even if it’s only 40 degrees outside.  In following in the Gap’s footsteps (capitalizing on Warholian fans), Bond no. 9 has launched their latest neighborhood fragrance in collaboration with the Warhol Foundation: “Andy Warhol Union Square“.  I wonder what Andy would think about the mass-marketing schemes that he is unwittingly taking part in.

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March 4, 2008  @  09:35:42 am By RACHELLE J. HRUSKA
Advertising, NYC Arts

Comments »

  1. Bella Moda - March 4th, 2008

    I guess it is kind of ironic, since his art was all about consumer and pop culture, that he’s now an icon for it.


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