Somewhere in between getting swimsuit ready and all of summer’s barbecues, sugary drinks and late night food runs; we are having trouble fitting into our fall threads. Well, thank goodness we no longer have to drive out East, giving us much needed time to visit Equinox.

Health Magazine calls Equinox Fitness Clubs “America’s Healthiest Gym,” offering everything you need to maximize your health and overall wellness. More importantly, you can fit back into fall’s black tie event dresses and suits, all the while watching television and catching some very lovely eye candy.  More»

Everyone seems to be trying to profit off of MJ’s passing. The latest, a commemorative Pepsi can is meant not to exploit but to “honor an icon.” 

“I am excited to share this idea with the folks at Pepsi as either an art piece to compliment their vast collection within the Pepsico headquarters or as a limited edition run of cans leading up to Michael Jackson’s funeral. Not as a money making idea but as a way of expressing the power of icons and the art of a big idea.” [Via simko]

25 Park. No not the street address silly, it’s the latest fashion site on our radar. Did you happen to notice our spiffy new tiling? The site wanted a cute, new outfit, and we got one at 25Park.com. An addictive workplace distraction, the one-stop shopping mecca offers clothing, shoes and jewelry.

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[As we speak, a less-risque Houston Street Calvin Klein billboard is replacing last week's racy, orgy-esque debut. Photo by Katie Baker]

Breaking: The billboard that had us all talking will shortly come down, amidst uproar over its scandalous nature. More than a couple heads turned when Calvin Klein displayed a barely pubescent, topless girl in various stages of hook up with more than one gorgeous but no doubt ill-intentioned man, for all of Houston and Lafayette in Soho to see (as well as the billboard bystander, a third hunk lying on the floor next to the couch canoodling, his pants undone). Passersby worried,

“They always have ads that are pushing the envelope, but this one is the worst I’ve seen since I’ve been here. My biggest concern is that it gives teens the wrong idea.” [via]

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Starting this week, New Yorkers are in for a special treat – larger-than-life bus advertisements of a risqué Lydia Hearst are hitting the streets to promote the heiress’ latest film, The Last International Playboy, which has its theatrical debut in New York on June 12 and stars Jason Behr and Krysten Ritter. More»

By now, you have probably seen Kelly Ripa flashing her celebrity endorsing skills on the tube with her Electrolux Appliance commercials and now the daytime starlet is teaming up with the appliance company yet again. This time, the Electrolux-Ripa pair is going green with the release of a limited edition eco-friendly washer and dryer complete with a new emerald shade titled “Kelly Green” which she helped launch at Banchet Florist in New York City. More»

Alicia Silverstone may have posed naked for PETA’s vegetarianism campaign, but its actress Cloris Leachman who takes the crown as their top spokes person. She has gone 50 years without meat, and she recently donned a dress made entirely of green and red leafed cabbage for their latest ad campaign which she unveiled in Times Square yesterday. Click below to see the veggie dress in it’s full glory…. More»

[Photo taken by Brett Konner]

This picture taken on a Metro-North train appears like a typical advertisement contrived to catch your attention and promote taking a chance at winning the NY Lottery. Take another look. Don’t blink…or you might miss it. Get it?

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[Photo via asimko via International Herald Tribune]

“It’s yellow, it’s ugly, it doesn’t go with anything, but it could save your life.”

Karl Lagerfeld has saved his fair share of fashion disasters, but now, he’s changing his focus for a bit to help support an even bigger campaign: traffic safety.  These ads that are circulating the French media came out this summer after a law went into effect that requires every driver to carry yellow safety vests and flashing red warning triangles in every car in case of emergency.  Even in a very un-stylish safety vest, the guy looks hot! And that’s a look that very few could pull off!

[Photo via Urbanite]

I, for one, am loving the time warp back to the “90s. As I stated months ago, the 1990s are making a fierce comeback, and not just in the fashion world…even our billboards are screaming “Bring back the “90s! Bring back the “90s!” Remember Rush Limbaugh? Well, his show only lasted for four years (1992-1996), but has been living on since then behind the relevant billboards above the Toys “R Us store in Times Square. And, apparently the last couple of days, these Limbaugh ads have gotten another chance to shine in the sun.

Thank you to Curbed for pointing us to “90s billboard glory.

[The "90s Are The New "80s]

It’s when Racked brings our attention to stuff like this that we remember why we love them so much in the first place. The “hipstery boutique” Oak just released their biannual store magazine and I took the time to extract the only photos that you really care about seeing….the ones from the “Hard As Oak” spread. You have to admit it’s cleaver advertising at the very least. So is the YouTube they feature on the front page of their site (above) which is very first video from Lykke Li, and which I am becoming borderline obsessed with. I would have taken more from of the shots from that PDF file, but lets face it, these are the only photos that you really care about seeing. Alas, your boss probably won’t so I’ll feature below:

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