The Swedes have brought us so many wonderful things: Ikea, The Girl With The Dragon Tattoo, and now, a product perfectly fit for fashion week...boxed wine.
Boxed wine may sound like the opposite of chic, but with Swedish company Vernissage's new boxed wine handbags, this traditionally low-brow drink is masquerading as haute couture.
Carry the around the cardboard box, which is created to look like a designer handbag, until you get thirsty. Then just pop open the spout and pour yourself a little glass of vino! Available in red, white, or rosè.