DON New York has recently dropped their lookbook for PJ Monte's new line DONTAUK. The brand is inspired by his roots in Montauk including everything from the historical Montaukett indians, to the modern day local skate and surf culture. The style has a mix of both urban and beachy elements. They also have a collaboration with LOLA New York for "local" hoodies.
You might know PJ from his parties out east and in NYC. His Wongtauk party (a pop-up of NYC's Madame Wong's thrown with Simonez Wolf, James Cruickshank) hits up Gurney's Inn periodically.
A look inside the lookbook...
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