L.A. Cools Down With Ice Cream & Denim At Armani Exchange

by guestofaguest · July 15, 2010

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Yesterday, Armani Exchange teamed up with the SurfRider Foundation to benefit the gulf oil spill clean-up effort with the event, "Cool Down for a Cause" at their Robertson Boulevard store in West Hollywood. A|X showed off their freshest denim styles alongside an awesome, retro ice cream truck, complete with a shirtless male models as servers.

The rather gorgeous guests kicked it in the sun while staying cool with treats from the "chill truck"- and looking fly in Ray-Bans, fedoras, and rompers.  Keeping cool in roasting summer heat while shopping for charity has never looked so trendy.