How does it feel to be here inside your first brick & mortar location?

B SweetIt’s exciting! I think it’s something we started thinking about maybe over a year and a half ago, but really it’s only come to fruition now. Finding a space in LA is really difficult; financially it’s tough because everything is so costly. And then of course location. I think I found the perfect place where there’s a lot of foot traffic, and it’s nice because I have a destination where I can say, “Hey, this is my store.”
2 of 8