Havaianas: Bringing World Cup Fever to NYC

On June 11th, the world’s largest soccer tournament will begin in South Africa. To commemorate the World Cup, Havaianas has launched a collection of Limited Edition 2010 Team Sandals and has partnered with hip New York soccer bars to sponsor a series of screening events for fans to enjoy the games and give them a chance to win a pair of the limited edition flip flops. Beginning on May 31st, New Yorkers will see wild postings featuring screening event details splashed across the city. The posters along with Havaianas Facebook, Twitter and www.us.havaianas.com will guide soccer fans to the selected bars and game times throughout the tournament. Coasters representing all of the Teams Collection will be distributed throughout participating bars. The Havaianas Volkswagon ’Kombi’ bus will be stationed outside each event gifting lucky finders of the ’Golden Flip Flop Coaster’ with a pair of Limited Edition 2010 Team Sandals. Felix- 340 West Broadway June 11th, 17th & 25th Sweet & Vicious-5 Spring St. June 15th Novecento- 343 West Broadway June 12th Miss Favela- 57 South 5th St. Brooklyn, NY June 25th Loreley- 7 Rivington St. June 13th Woodwork- 583 Vanderbilt Ave, Brooklyn, NY June 25th Via Dei Mille 357 W Broadway June 14th Eight Mile Creek- 240 Mulberry St. June 13th