New Yorkers Compete to Replace Molly Sims on Zico Billboard
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| When |
Wed, June 16,7:30 pm - 8:15 pm |
| Where |
SoulCycle Tribeca , 103 Warren Street, New York (map) |
| Admission |
Open |
| Description |
Kelly Bensimon, Matthew Broderick and other New Yorkers will display their passion for staying natural at the SoulCycle studio in hopes of winning ZICO Pure Premium Water’s “I Am Natural” search. Supermodel Molly Sims kicked off the search last week when she unveiled her billboard for ZICO Pure Premium Coconut Water and announced ZICO’s exclusive search for a New Yorker natural enough to replace Molly on the billboard.
Consumers can enter by visiting ZICO's Facebook fan page and submitting a photo showcasing how passionate they are about ZICO while working out and staying active
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