In honor of Patrick McMullan's launch of his newest venture, the first iPhone only magazine, I would like to take a moment to celebrate the man that is responsible for much of our social commentaries over the years.  He has taken the term "social photographer" to an entirely different level with an unparalleled business model and some of the richest talent in the city.  A master at his craft, this guy isn't your typical behind-the-scenes photographer.  He is, often times, a VIP guest at an event, and he manages to always look sharp while at work.  A father, friend, and NY society fixture, Patrick makes capturing our social world look like a piece of cake.

More photos of Patrick below: