







First Wednesday started with seven good friends in the interactive ad business who needed a good martini on a random Wednesday in 2008. Since then, the tradition stuck, and has grown through word of mouth to over 900 friends and industry professionals.
This week, it was held at the Olives in W Union Square.
Go HERE for more pictures by Masha Geller and tag yourself and your friends!




Vassili Verrecchia Shows Off His Favorite Things In His Paris Home
While his brother, Timothee, runs the NYC office, Vassili takes on the Paris-based side of things. To gain some insight to what inspires such a creative and entrepreneurial spirit, we asked Vass to show off some of his favorite worldly and sentimental possessions in his Paris home. See where Vass's travels have taken him...