Salvatore Ferragamo Launches Signorina At Palazzo Chupi

by Yumi Matsuo · March 21, 2012

Last night, Salvatore Ferragamo celebrated the launch of their new fragrance, Signorina, at Palazzo Chupi. The evening began with an intimate dinner hosted by Bianca Balti, followed by a party hosted by Rachel Chandler-Guinness, Alexandra Richards, Theodora Richards, and Stella Schnabel. All hosts were dressed in Ferragamo's Spring Summer 2012 runway collection.

[Photo: Rachel Chandler, Alexandra Richards, Bianca Balti, Lauren Remington Platt, Theodora Richards via]

Festivities will continue next Monday, March 26th with the release of Ferragamo's new social media and digital initiative, The Girls About Town. The site will feature an exclusive look into the lives of the quintessential Signorinas, Bianca Balti, Rachel Chandler-Guinness, Alexandra Richards, Theodora Richards, and Lauren Remington-Platt. The girls will share videos, photos, and texts so that fans can follow their favorite Signorina around town.

Go HERE for more info on The Girls About Town!

[Charlotte Ronson] [Peter Brant, Michelle Harper, Harry Brant]

Guests included Emma Roberts, Kate Mara, Lauren Remington Platt, Michele Norsa, Luciano Bertinelli, Courtney Love, Anna Sophia Robb, Piere Goyenetche, Piper Perabo, Jessica Hart, Princess Elisabeth von Thurn und Taxis, Rachel Chandler, Domatilla Caratti, Linda Russell, Vincent Ottomanelli, Pierre Goyenetche, Eugenia Silva, Jazzy de Lisser, Leandra Medine, Anh Duong, Alice St. Clair Erskine, Chelsea Leyland, Carlos Mota, Zani Gugelmann, Peter Brant, Michelle Harper, Harry Brant, Michael Avedon, Hannah Bronfman, Charlotte Ronson, Chandra Jessee, Princess Khaliya Aga Kahn, Veronica Webb, Christine Teigen, Rebecca Dayan, Ari Graynor, Anne Dexter-Jones, Lisa Marie Fernandez, Kate Shelter, Leandro Perez, Irina Pantaeva, Irina Movmyga, Andres Serrano, Avery Johnson, Casandra Johnson, Olivia Sandelman, Genevieve Jones, Fern Mallis, Gina Gershon, Coco Summer, Jamie Burke, Mila Dewic, Luigi Tadini, Pete Born, and Heidi Mount.

[Emma Roberts via]

[Emma Roberts, Kate Mara via] [Bianca Balti via]

[Theodora Richards, Alexandra Richards via]

[Eugenia Silva, Jessica Hart via Twitter]

[Coco Summer via, via]

[Bianca Balti, DJ Francesco Mele]

[Peter Davis, Stefania Pia] [Hannah Bronfman via Twitter]

[Piper Perabo via] [Courtney Love via] [AnnaSophia Robb via Twitter]

[Photos via BFA]