Adidas Launches New Line With SLVR Store Opening

by DASHA BRIL · February 18, 2009

[Leigh Lezark at Adidas SLVR Store Opening. All photos by JOE SCHILDHORN for PMc]

This week marked the debut of Adidas' SLVR Label, a line of sportswear which will now have its own stand-alone store in Soho. Leigh Lezark (dressed appropriately in silver) showed up for the opening night gathering at the new space on Wooster Street, along with Alexander Shoong, Emily Swanson, Devorah Rose and Dani Stahl.

More photos from this event below...

Tracy Murphy, Eloise Williams

Alexander Shoong, William Takahashi, Devorah Rose

Suzanna Lau, Dani Stahl

Karyn Oender, Julian Fietsma, Celine Kloetzer