PAPER Mag And Tommy Hilfiger Celebrate Re-Branding America

by SARAH MANDATO · May 21, 2009

[Byrdie Bell. Photos by Caroline Tourim-Craig] GO HERE for more photos by ANGELA DATRE and TAG YOURSELF and YOUR FRIENDS!

Yesterday evening, PAPER Magazine celebrated "Re-Branding America," its 2009 Design Issue. Savvy branding proficients Yigal Azrouel, Byrdie Bell, Luigi Tadini, Mickey Boardman, Matthew Modine and DJs Andrew Andrew listened to tunes while viewing an art installation focused on things America at the (appropriately) patriotic co-host Tommy Hilfiger's West Broadway store.