Tell us about your recent collaborations and new products.
KB: We recently came out with a collaboration with Eric Emanuel, a streetwear designer. The collection features rugby shirts and blazers with his logo on it, and he also made us shorts with croquet fabric on them, which will be dropping soon. Our collaborations are pretty unique and help us strategically reach new markets and create new products. I guess we really just want our collabs to feel natural and to benefit both parties. Our whole vibe is fighting against the idea of preppy, which will always be a bit of an uphill battle even though prep is back in style. We don’t want to be so traditional, so engaging in these collaborations with different designers helps shine a light on whats different about us.
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