[Robin Thicke, Richard Martin, Paula Patton, Stephen Kong Photos by PATRICK MCMULLAN and CLINT SPAULDING for Patrick McMullan]

Manhattan Magazine, Modern Luxury Media's newest gem, celebrated the launch of their premiere issue Tuesday night with a packed house at the Rainbow Room. The main event of the private cocktail party was Grammy-winner and R&B heart throb Robin Thicke, who stole the evening with his sultry tunes. While Thicke won over the crowd, guests including his wife, actress Paula Patton, Celerie Kemble, Bronson van Wyck, and Julian Niccolini mingled with Editor-in Chief Richard Martin and publisher Stephen Kong.

More photos from this event below...

[Robin Thicke serenading the crowd]

Hillary Beuleh and Mark Ellwood

Marisa Zafran, Kristen Kaplan, Nicole Alicino

Chris McNally and Adam Patrizia

Shoakao Cheng, Niki Cheng, Kelly Choi, Julio Stiger, Shawn Bell

Brooke Cundiff, Michael Hainey

Manhattan Magazine Premiere Issue

Michael Kong, Richard Martin, Bronson van Wyck, Celerie Kemble

Robin Thicke

["New Battle For New York"-Manhattan Magazine Launches, Leaving Us Wonder If Egos Are The Fuel That Will Keep Print Media Alive After All]