"Best $75k We Ever Spent!" Merkato 55 Saturday Brunch

Dec 29, 2008 9:38 AM


[Daniel Koch gets the champagne tower started. Photo via STEVEN EKEROVICH]

Last week we chronicled the Saturday brunch scene in Manhattan that has been exploding down in the meatpacking district.  And now we apparently have the numbers to prove it.  A tipster says that the Merkato 55 operation revenues have been on the trajectory of a champagne cork flying through the air (pre apex).

Having expanded to the second floor, they have been pulling in roughly 75k in revenue

Quite a pull for five hours or 300 minutes of fun.  So what might this mean over the period of a year?

More story below:
Supposing these guys can knock it out of the park 40 Saturdays of the 52 that exist in a year, their revenues might very well be (40 * 75,000 = 3,000,000) three million.  Wow!  Now if we go back to a single day, and divide total daily revenue by minutes (75,000 / 300 = 250) they are making approximately $250 a minute, or opening a bottle of Rose every minute.  Wow!  Way to go Koch Brothers.

To contact the author of this post, email stanleystuyvesant@gmail.com

Anonymous

January 16, 2009

4:54am

actually, its about 40 to 50K, but the Koch brothers are awesome  

STANLEY STUYVESANT

January 16, 2009

7:00am

What is your source?  

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