[Photos by NEIL RASMUS for PMc]

Who wants to stay outside for hours waiting to see the famous Rockefeller Christmas Tree being lit up when you can enjoy the show from the comfort of the warm indoors? Throw in some cocktails and jewelery and this is one's a no brainer.  The Vanity Fair, Swarovski, & J.Crew teams threw a party at the J.Crew store right in Rockefeller Center and it was THE only way to watch the tree celebration. Phillip Bloch, Jenna Lyons, and Livia Marotta mingled with their festive guests as everyone watched on screens.

More photos below:

Phillip Bloch

Kevin Cohen, Donna Cohen, Peter Rosler, Gigi Crosby, Alana Martin, David Morales

Swarovski Staff

Kevin Cohen, Donna Cohen

Paul Sands, Walt Garwood

Jason Wagenheim, Jenna Lyons, Livia Marotta