

[Leighton Meester and Noemie Lenoir at 'Lucky Shops'. Photos by JONATHON ZIEGLER for PMc]
Lucky Magazine held its 5th annual sale, Lucky Shops, on Thursday at the Metropolitan Pavilion in Chelsea. The event is actually benefiting the charity Robin Hood, which funds effective programs that target poverty in NYC (which is fitting for the current economic state). The event runs through the 8th and the first night brought out Editor-in-Chief Kim France, Publisher Gina Sanders, Leighton Meester, Noemie Lenoir, Beverly Johnson, Alexandra Richards, Charlotte Ronson, Georgina Chapman, Whitney Thompson and more lovely It girls.
[Robin Hood's Gala Proves Recession Isn't As Bad As We Think]
More photos below:
Wednesday, February 15
Plovgh, the new online farmers market
Who knew that the farming world had a trend? Well, Mallory Sustick, a Brooklyn bartender, works like a dog to maintain, promote and advance the online farmer's market startup Plovgh that began after noticing a need for more local farm market distribution.











