Rice to Riches
Sunday night, after dinner at Balthazar, we headed over to the much talked about Rice to Riches
37 Spring Streetbetween Mott and Mulberry St. We have been hearing about this place that " specializes in a blistering new dessert phenomenon...that has broken tradition and has given RICE PUDDING a make over" for awhile now. After being more than a bit skeptical, (rice pudding? isn't that the large cottage-cheese-looking lump that grandma would accidentally set out on the dessert table at Christmas?), this place is magical. With over 20 flavors each day including sex, drugs, and rocky road, the edge of rum reason, coconut coma, and chocolate chip flirt, and really cool looking resealable packaging, this place's creative marketing team hit jackpot.
It's like a meatier version of the Baskin Robbin's experience, complete with as many "taste tests" as your little heart desires (though there is a maximum of 500 per customer)
Mischief (shown above) was our favorite with buttered graham cracker toppings on top. This stuff tastes so good that it has to be soooo bad for you. And, while they aren't sharing their secret ingredients, don't say they didn't warn you, there's a sign at the checkout reading "every calorie consummed here is yours to keep".
Plovgh, the new online farmers market
Who knew that the farming world had a trend? Well, Mallory Sustick, a Brooklyn bartender, works like a dog to maintain, promote and advance the online farmer's market startup Plovgh that began after noticing a need for more local farm market distribution.
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foxilady
June 19, 2007
7:45pm
MMMM i love this place too!
tikijean
June 19, 2007
7:46pm
I agree but would offer this suggestion: Share the amount that they say is for one person...and stay away from the fruity flavors, they get old by the 4th bite.
bebbe
June 19, 2007
7:46pm
I love how their store looks like it belongs in a new age futuristic world, or on the Jetsons!
love NY
May 18, 2010
1:19pm
Delicious pudding; horrible service.