Nic Rad's bemused explanation of Internet Week is probably the best description of the thing we've ever come across.

In our opinion, Internet Week is sort of like that annual Family Reunion, in the sense that as it approaches every year we roll our eyes exaggeratedly and half-dread it, but then we go and drink the kool-aid and eat the hamburgers and embrace the fact that we're part of this dorky, embarrassing, madcap world.

It's gonna be one hell of a week...

[Nic Rad Tells Us Why People Matter]

[Our Internet Week Party Last Year]