"It Was 1977 In New York City, And You Couldn't Be Alive And Not Know The Name Halston."

by Chiara Atik · April 13, 2010

Sarah Jessica Parker, who appears on the May cover of Vogue, is the new President of Halston.

She tells Vogue:

“There was every reason to say no, and there were very compelling reasons to say yes…. It’s an exciting time at that company. It has had some false starts that are well documented and it is relaunching itself. It has a wonderful legacy, and I couldn’t say no.”

[Photo by Photo Agency]