Has There Secretly Been An In-N-Out In Manhattan For The Past Year?
This past April Fool's Day, when College Humor put "Coming Soon: In-N-Out" signs all over the city, they created a furor. (Yes. A furor.) Learning that this was just a prank was a bitter pill to swallow, but today, we are vindicated. Because you guys, there's secretly been an In-N-Out in Manhattan this whole time!-
Take a look at the picture at left, which we took last night. That looks exactly, EXACTLY, like the inside of an In-N-Out burger, doesn't it?
Turns out, there's an In-N-Out Burger on Park Avenue South and 23rd Street. It's just in disguise, as "Fresh & Fast."
IT IS THE SAME RESTAURANT.
Do you need us to prove it? WE CAN PROVE IT.
The Name
In And Out? As in, you're in and you're out and it's fast?
Fresh And Fast? As in, it's fresh and it's fast?
The Logo
Inverse logos in the same color schemes??
The Menu
It's the SAME MENU! Down to the font, the logo in the middle, and the three flavors of milkshake!
The Inside Of The Store
Red and white tile?
The Uniforms
White polo shirts with cheesy hats?
The Burgers
Simple American Burger on a potato bun.
The Religious Proverbs On The Cups:
Missing from Fresh-N-Fast. But come on. It's New York!
Verdict: These two chains are eerily similar, and Fresh-N-Fast is cheaper and faster than Shake Shack.
The owner of the mysterious chain (their website is "in progress"...) told GrubStreet:
"In terms of the quality and consistence of the product, I would compare us to an In-N-Out."
Next time you're feeling homesick for California, perhaps you can go to Fresh-N-Fast and just...pretend?
[Additional photos via]
Vassili Verrecchia Shows Off His Favorite Things In His Paris Home
While his brother, Timothee, runs the NYC office, Vassili takes on the Paris-based side of things. To gain some insight to what inspires such a creative and entrepreneurial spirit, we asked Vass to show off some of his favorite worldly and sentimental possessions in his Paris home. See where Vass's travels have taken him...
about 5 hours ago
about 7 hours ago
about 15 hours ago
02:56:54 PM May 21, 2012
02:35:16 PM May 21, 2012
11:01:39 AM May 18, 2012
09:45:07 AM May 18, 2012
YUM
August 4, 2010
3:54pm
BUT is there secret sauce?! It even has the same 1,2,3 meal deals, amazingggg. Personally, I'm glad to see the lack of biblical inscription. LAME AS HELL, IN-N-OUT.
thisresa
August 4, 2010
4:01pm
I just went to Fresh-N-Fast last week. It's a pretty solid burger when the Shake Shack line is too long (always), but their fries kind of suck.
tellinthetruth
August 4, 2010
5:51pm
what we need here in NYC is Umami Burger! not a clone of an overrated mediocrity. fwiw, a friend once launched a Fat Burger in that same neighborhood years ago. A complete failure.
justsayin
August 4, 2010
5:59pm
recently did take out at the Westside shack. Long wait. Cold food. Just like the original. A sense of queasiness followed.
thanksnowi'mhungry
August 5, 2010
7:20pm
looks like an In-n-Out copy cat that is about to get shut down thanks to this article.
InNOut Faithful
August 5, 2010
9:38pm
Upon this similar realization a couple months ago, I tried Fresh and Fast. It is decent, but the similarities stop at the color scheme and menu. Plus it has Manhattan prices, not a Double Double for 3 bucks. Buyer beware.
In-N-Shout
August 5, 2010
9:55pm
Been there. It's delicious, and it's been around a while so this article isn't going to shut it down. Also check out Petey's in Astoria, same similarities and also delicious!
August 10, 2010
4:26am
doesn't look a think like a real double double and nice prices.. eep, 7.29 for a double?? Give me a break, you wish...
August 11, 2010
1:32am
Triple the price? Ha, take that suckers!
Burger lover
August 22, 2010
7:16pm
The chocolate shake was not thick and creamy as in Vegas. It was a lil bit watery. It was ok. Not something I would order often Its a good burger, juicy when you bite into it. It does have a sauce that's goes well with it. In the end, I felt cheated and wanted more burger than I got. The menu looks the same except it's more money to eat meat here than in Vegas. Lol