Given the amount of promotional events surrounding the new "This Is Why You're Fat" book, it's hard to imagine there's anyone left working in New York media who doesn't own a copy of at this point; photographer Nick McGlynn surely owns ten of them. Nevertheless, he and 25 of his friends added to their collections last night at the TIWYF Food Truck Party.-
As part of a contest, Nick had to run around the city sampling various concoctions from six different food trucks and take a picture of himself with the book. As a reward, he won a party catered by Bistro Truck, and gift bags filled with TIWYF swag including, you guessed it, a copy of the book!
It's totally the grown-up version of signing yearbooks on peoples' backs...except now it's copies of This Is Why You're Fat (btw, Peter Feld also probably has a shelf full of these books by now.)
The End. [All photos via Nick McGlynn]