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These are the new Empire Blue Cross Blue Shield ads up around town. They are apparently supposed to make the reader feel comforted that “After 72 years, no one knows more about health in New York” than Empire. In reality, these ads make us walk away in complete horror. Apparently New Yorkers really have gotten “Bitten” and it hasn’t been by Sarah Jessica Parker. No this is much worse, 250 of us were bitten by rats and 1,401 by HUMANS!? wtf? We don’t know what their marketing department was smoking that day but this is seriously disturbing news.
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Jackie Preta
Lauren Bush
Andrew Nodell
Chappy Morris
I hope there’s some copy on the ad somewhere that says, “And we may even pay out what we’re supposed to if you ever need to use your insurance. Maybe.”
OK, now I’m depressed. And they’re my provider to boot
Those crazy advertisers smoking stupid sticks again.
Sigh…