Paris Is Getting A Louis Vuitton Theme Park

by Stephanie Maida · September 6, 2017

Well, kind of. 

Following a $71.5 million face-lift, the Jardin d'Acclimatation, which has been managed by LVMH since 1984, is set to re-open as a massive theme park next year. The luxury goods company, which houses brands including Louis Vuitton, Christian Dior, and Givenchy, is working to modernize the destination, as well as add 17 new attractions. Talk about joie de vivre!

While the park technically won't be fashion-themed (though, could you imagine riding around in a giant leather LV trunk?), we're sure there will be plenty of touches of Bernard Arnault's good taste. And since LVMH also manages Moët & Chandon, adult visitors may even get a bubbly factor while their kids enjoy the rides. Sounds like a good business model to us.

[Photo via @lvmh]

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