[All photos by Clint Spaulding for PMc]. Louis Vuitton and Lucy Liu teamed up with UNICEF for the 25th annual UNICEF Snowflake Lighting on 5th Avenue. Hanging above the intersection of 57th Street and 5th Avenue, the snowflake (at 23×28feet, and with 16,000 Baccarat crystals) is an iconic holiday fixture. More»

[All photos by BILLY FARRELL for PMc].

Maggie Gyllenhaal, Erin Lucas, Serena Williams Amy Sacco, Tim Morehouse, models Arlenis Sosa and Erin Heatherton, Scott Buccheit, Lady Victoria Hervey, Melissa Berkelhammer, and Paul Johnson-Calderon (who hopefully kept his paws off the merchandise and his temper in check…) were among the fashionable crowd that joined Louis Vuitton CEO Daniel Lalonde for the launch of the 2010 Louis Vuitton Cruise Collection. The event took place at Saks Fifth Avenue, where the Louis Vuitton department was decked out with LV topiary, dangling ribbons, crystals, and of course, the collection’s trunks and bags. More»

[All photos by BILLY FARRELL and CLINT SPAULDING for PMc]

In probably what was one of the coolest events ever, science and fashion joined forces last night at the Museum of Natural History in NYC as Louis Vuitton celebrated the 40th anniversary of the first lunar landing. Former astronauts Buzz Aldrin and Jim Lovell (only 24 people have walked on the moon) were joined by Daniel Lalonde, President and CEO of Louis Vuitton and a ton of celebrities, philanthropists, scientists, and other to mark the historic occasion. Higlights included Lois Aldrin’s space-age accessories and Aldrin posing with Gossip Girl’s Jessica Szohr for a photo-op. And if that doesn’t impress you, check out some pics from the event…

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[Robert Verdi and Amy Bergenfeld. All photos by NEIL RASMUS for PMc] Yesterday some of NYC’s finest fashionistas (and fashionistos?) got to take a sneak peek at the Louis Vuitton Cruise 2010 Collection. The preview was held atop the penthouse at 463 West Street. The woman’s collection (by Marc Jacobs) was filled with ‘French coquette’ type pieces and the men’s (by Paul Helbers) had a functional streetwear type of feel while remaining sleek and containing some suits. More»