PMC aka patrickmcmullan.com is a site that can, in many ways, be compared with World of Warcraft. Either you have heard of it and you are obsessed with it, or you have no idea what it is and don't really care to find out. For 99% of the people in this city that work in the following industries: fashion, pr, media, beauty, and advertising, PMC is where it's at. Just ask NY social diary, or Park Avenue Peerage, or any social magazine for that matter, who have all made their business off of taking Pat's photos.

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