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Alexander McQueen launched his latest line for Target titled McQ with a warehouse party on the West Side Friday night. The McQ line, a hip and youthful fusion of hot pink street wear and geometrical dresses, was available for purchase at the low cost of Target prices (perfect timing with the recession). The atmosphere matched the edginess of the clothes; guests enjoyed live music by The Duke Spirit and colorful graffiti artwork set on every wall.

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[Photos by DAVID X PRUTTING for PMc]

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