Notice a lot of yellow shirts on Sunday? That’s because it was the 25th anniversary of Brazilian Day in New York City. The event takes over 25 blocks in Midtown, attracting over a million people each year who come to celebrate Brazilian food, music, culture, and last but certainly not least, soccer. Click below for pictures by Victor Medina-San Andres… More»

Go HERE for more photos by Victor Medina-San Andres and TAG YOURSELF and YOUR FRIENDS!

There’s nothing like a rooftop brunch to get us ready for the Hamptons. Doesn’t everyone look so fresh and put together?  These photos (at the Hudson Terrace) must have been taken semi-early on in the party, because we know that these guests didn’t look like this on the way out. Add the ability to wear sunglasses to cover your drunkenness to the freshness factor and you’ve got all the reasons you should need to want to jump on this bandwagon.

More photos below… More»

GO HERE for more photos by J.T. WHITE and TAG YOURSELF and YOUR FRIENDS!

“We don’t stop playing because we grow old, we grow old because we stop playing” right? And this weekend, while you may have been tossing Frisbees in Central Park, the rooftop of Hudson Terrace was packed on Sunday, with sangria, mojitos, and champagne flowing for over 150 guests, who were treated to a buffet breakfast and dancing until 8 PM. The party, that we told you about last week is the hottest party to be at on Sunday afternoons and J.T.’s latest photos confirm this…

More photos and story below… More»

GO HERE for more photos by Victor Medina-San Andrés and TAG YOURSELF and YOUR FRIENDS!

Spring is here and there’s a new, exclusive brunch party taking over the Hudson Terrace Rooftop. Not to conflict with other popular Saturday brunch parties, the “Sunset & The Sky” Rooftop Brunch Party happens between 2-8pm on Sundays. Started by Fabien Desgroux, Roberto Buchelli, Michael Gogel, and Victor Medina-San Andres, the first one last Sunday was a huge success, especially if your barometer for success has to do with beautiful women, unending mimosas, and legal Marlboro lights.

More photos and info below… More»

[Tracy Stern w/ The Real Housewives of New Jersey. Photos by NEIL RASMUS for PMc] Last night, Tracy Stern celebrated the launch of her new book Tea for You: Blending Custom Teas to Savor and Share at The Charles Sales Gallery on the Upper East Side. The book includes Tracy’s delicious secrets of combining herbs, spices, and botanicals to create a one-of-a-kind tea experience.

More story and photos below…. More»

[Kerry Cassidy, Izzy Gold, Samantha Silverman. Photos by MICHAEL PLUNKETT for PMc] Tuesday night Izzy Gold friends and fans celebrated April Fool’s Day with Izzy Gold’s Chris Young, to celebrate the release of Baya Voce’s new album, which he produced. Guests arrived at Ella’s and were treated to complimentary Star Vodka cocktails sponsored by Andy Hilfiger Entertainment, Fame Is Television, and The Immortals. More»