We all know you're not supposed to wash your hair every day because our natural oils help hold the weight and add texture to hair. Two or three times a week, when you do shampoo, you should be using a gentle cleanser that stimulates micro-circulation and increases the mobilization of toxins. Davines Energizing Shampoo contains beta-glucans, which boost the protection of cells, and caffeine, which improves blood circulation. If that's not enough convincing, 1% of your purchase will be donated to 1% For the Planet to support environmental charities.