Julia Restoin Roitfeld & Grey Goose Preview Their Holiday Pop-Up, Le Marché Bleu

by Gautam Balasundar · December 8, 2016

One of the best parts of the holiday season for New Yorkers is the pop-ups; unique, on-off shops that merge the best of fashion, design, and holiday cheer. This season there are plenty to look forward to, but one of the most exciting is one that won't last long, operating for only 2 days this weekend. It's called Le Marché Bleu and Grey Goose is hosting it, decking out a Soho space with decor in their signature blue, a couple of cocktail bars to make the shopping experience better, and of course bottles of their VX variant on sale alongside a handful of covetable wares. 

That last bit was made easier in part because Julia Restoin Roitfeld was called to curate the offerings, bringing her sense of Parisian style to the pop-up. Select items from brands like Armor Lux and Olympia Le-Tan, along with hard to find delicacies like pistachio nougat from Montelimar and popcorn from Scarlett Johansson's Paris shop are available to customers who want to add a French touch to their holiday shopping. The lucky few who were able to shop the pop-up early were treated to a performance by the Harlem Gospel Choir and a special DJ set by the always-cool St. Vincent, during which she played a bunch of throwback hits. But everyone else still has the weekend to look forward to, when they will be able to come away with some charming French treats for themselves.

Le Marché Bleu is open at 64 Wooster on December 11th and 12th with an RSVP

[Photos by Madison McGaw/BFA.com]