On Tuesday, Zimmermann hosted a chic reveal of their gorgeous, renovated Soho space at 55 Mercer Street. Women floated in classic Zimmermann frocks while well-chiseled men passed beverages. Attendees included Katie Holmes, Sienna Miller, influencers aplenty like Zanita Whittington, and fashion’s elite editors. Hearst Fashion Editor Aya Kanai said, "Cosmopolitan features Zimmermann more than any other brand" to an excited Nicky Zimmermann, founder and designer of the namesake line. The new, chic interior is reminiscent of Santorini’s stark blue and white colors. This renovated space and the clothes are not to be missed: make sure both are on your radar.
[Photos by Joe Schildhorn/BFA.com]
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