Sing To Me: LA Reid's Book Party At NeueHouse

by Jina Huh · February 9, 2016

Last Monday night, NeueHouse and Grand Piano Embassy hosted a private Q&A, cocktail party, and book-signing for LA Reid. Mr. Reid (CEO and Chairman, Epic Records) of LaFace, Arista, and Island Def Jam fame talked with writer and event curator, Omar Dubois, about his new memoir, Sing To Me, and legendary career working with Usher, Mariah, Jay Z, and others.

"Every Little Step" by Bobby BrownHe wrote that infectious love song. The Tony Rich Project's "Nobody Knows"? His artist's song. Mariah's "We Belong Together"? He sent her back into the studio to come out with that hit. 

Chris Rock came through for the Q&A. DJ April Hunt played Rihanna's "Diamonds," Ciara's "Promise" and more at the cocktail party as guests, including vogue.com's Chioma Nnadi, enjoyed distinguished cocktails by Martell. Tyson Beckford (who famously starred in Toni Braxton's "Un-Break My Heart" video) attended and continues to be the most impressive male model on the scene. Since it was NYFW for men, let's toast to legendary men who have worked hard for epic careers. Raise your glasses. Cheers, gentlemen.

Guests included: Chris Rock and guest, Tyson Beckford, Fab 5 Freddy, Chioma Nnadi, Philippe Hoerle-Guggenheim, Adam Dell, Camilla Olsson, Carri Twigg, Jayson Rodriguez, Aixa Weekes, Peter Hadar, Winston Peters, Frederick Ghartey, Lewis Long, Christine Moon, and others including Laura Swanson and Melissa Victor from LA Reid's Epic Records team and Olivia Tucker from NeueHouse.