Marc Jacobs Is The New Creative Director For Diet Coke
6. Mark Jacobs is the new creative director for Diet Coke. His first task was to design whimsical packaging for the brand in celebration of Diet Coke's 30th anniversary in Europe. The first cans and bottles will arrive in 11 European markets next month. [WWD]
"Jacobs had a hand in three cans, three bottles, and three ad campaigns, each corresponding to a recent decade in fashion."[Photo via]
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