We've noticed The Eclective has a very distinct social media presence (very cool, sorta minimalist). Could you elaborate on the sort of identity you want The Eclective to represent via social? Do you think that's a major factor in attracting brands and members?

We've noticed The Eclective has a very distinct social media presence (very cool, sorta minimalist). Could you elaborate on the sort of identity you want The Eclective to represent via social? Do you think that's a major factor in attracting brands and members? Cyndi: Why, thank you! The social media is definitely a bit of a brain child. We wanted it to be minimalist, veering towards edgy to attract our ideal members but also to not turn off clients. We like to give a sneak peek into our world, but also want to inspire our followers through other mediums such as gorgeous photography or news-related posts. [Photo via @TheEclective]
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