No Diggity, No Doubt: Beck's Sapphire Pops Up In New York City To Celebrate Super Bowl
Where: 201 Mulberry Street
Who was there: Guests included Katharine McPhee, Elew, Chet Faker, Adam Oakley, and Chris Curtis.
Other details: Last night, Beck's Sapphire hosted a private party and concert in SoHo to celebrate the brand's first-ever appearance in the Super Bowl. The celebration was held at a pop-up "jewelry store" on 201 Mulberry Street where Australian artist Chet Faker (featured in the Beck's Sapphire Super Bowl ad), performed.
[Photo: Elew, Katharine McPhee]
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