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@asos

9. @asos
Asos, an online shopping paradise for hipsters, has created a brilliant marketing scheme with their array of pictures from Instagram account @asos relating to their site. You probably don't need another excuse to shop online, but these shots also feature some behind the scenes images of the work that goes into creating their magazine/catalog, like racks on racks of clothing and cute off-duty models. [photos via]

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