Photographer and Shark Attack Sounds host Ben Watts isn't camera shy, but he's keeping #shhhhh about his latest project: wine label WattsUp Rosé. Watts and Wine Awesomeness will be launching the label this Memorial Day weekend in the Hamptons. Why rosé, Ben? "Why not? Its my favorite pink drink Shhhhh!" Watts and Wine Awesomeness will break out the bottles on Montauk's Navy Beach this Saturday at 3 PM, and the label will be available on WineAwesomeness.com and in local NYC and Hamptons stores soon (we'll keep you updated on WattsUp). But before raising a glass to summer, check out our exclusive interview with Watts about pink drinks, summer plans, photo apps, and more!