Now more than ever people are interested in discovering their local bands too.
CB: Exactly and what's cool about what Hedi's doing, he's making it possible for people who don't want to move into the pop-rock world to have longevity in their career. A lot of times in music your goal is to become huge, when in reality there's something really indescribable and special about being a cult classic. But it's really hard to...because you want to do music forever. When you're a musician, that's all you want to do, but there's less and less money in music. And so with someone like Hedi, who's creating financial opportunities for someone like Cherry Glazerr or Froth, it's really cool, because they can do their thing and be an indie favorite for a long time.
[Photo via @poonehghana]
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