Renzo Rosso Pranks The Internet
3. Renzo Rosso pranks the internet. The Diesel founder celebrated April Fool’s Day by putting the entire Diesel brand up for sale on eBay. WWD reported that diehard fans of the denim brand instantaneously reached out, offering to buy the company to save it from potential Chinese investors.
To promote the bid, Rosso sent a tweet out from his personal twitter,
“Finally something nice on @eBay…office supplies and inventory included…an offer you can’t refuse… :-))),”[WWD] [Renzo Rosso via]
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