Ralph Lauren's newest Black Label Denim collection, which launched August 23rd, is making big moves. The campaign snagged the hot Hamptons face Nacho Figueras and the jeans are bringing back cargo pockets.
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Let's be honest, the real reason anyone attends the over-hyped, buggy and hot Polo matches is to see this guy swing his stick. This Argentinian polo player is one hot tamale who leaves your breathless for a long second when in his presence. We love running into him at movie premieres, attending his ever so considerate charity events, and getting a ride in his Audi, not to brag or anything. But now, we can literally be in his posed presence all the time. Mark my words, this ad is going to be the new college girl dorm room poster.
He's good with kids, too?! OMG in love.
As for the jeans, they seem to be pretty durable for $225-$450 a pair. And those cargo pockets look like they'll function better than any iPhone out there. But there are other skinny, straight and wide leg options in case you can't be a trend setter. Not everyone can pull off the Nacho look.