Since its inaugural concert in 2010, the Apollo in the Hamptons Benefit has always drawn an impressive list of star performers. The third annual event, which will take place on August 11th, will continue the tradition with Usher as the headliner. The Isley Brothers are also set to perform, and Pharrell Williams will be the creative director for the event, which will surely feature a slew of surprise high profile musicians.
The 2010 event raised almost $1 million for Apollo's youth education and mentoring programs, and featured John Legend, Mary J. Blige, Sam Moore, and Jon Bon Jovi. Last years line-up, which consisted of Alicia Keys, Jamie Foxx, Bette LaVette, Ben E. King, and Bon Jovi for the second year in a row, topped the 2010'ers and raised a whopping $1.5 million.
Hopefully this years benefit can continue the trend of increasing donations with the help of Grammy-winning Usher. Apollo in the Hamptons will once again be held at business magnate Ron Perelman's East Hampton estate.