::FRIDAY, April 12—DAYTIME::
Flaunt x Le Baron
When: Fri, April 12,11:00 am - 6:00 am
Where: Undisclosed Secret Location
Why: A pop-up experience with music curation by Kitsuné, sponsored by Smashbox Studios and True Religion.
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ShopBAZAAR and Madison
When: Fri, April 12, 11:00 am - 6:00 pm
Where: The Parker Palm Springs
Why: The Parker will be inviting guests to its lush property to explore ShopBAZAAR.com. Madison, ShopBAZAAR’s Los Angeles-based retail partner, will showcase their merchandise which women can purchase and immediately incorporate new items into their festival wardrobes.
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DIESEL + EDUN Studio Africa Indio Valley Kick-Off Day Party
When: Fri, April 12, 11:00 am - 5:00 pm
Where: Talley Horse Ranch
Why: Studio Africa will have music curated by The Embassy and special guest DJ sets by White Light White Heat with members of The Strokes and many more.
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The Saguaro Desert Weekender: F21 SS13 Launch
When: Fri, April 12, 1:00 pm - 7:00 pm
Where: The Saguaro Hotel
Why: The Saguaro Desert Weekender is hosted by Forever 21, RevolveClothing.com, and Swatch with DJ appearances by Sky Ferreira, Rick Rude and many special guests. Join us for some fashion and music.
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BCBG and Benefit Cosmetics, Style & Beauty Bungalow
When: Fri, April 12, 12:00 pm - 4:00 pm
Where: Undisclosed Secret Location
Why: BCBG's Lubov Azria and Benefit's Annie Ford Danielson will join this poolside event in which you will be able to enjoy the music!
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