Gwyneth Paltrow
Before she started her lifestyle website Goop, Gwyneth Paltrow appeared to be a relatively vanilla public figure. Since becoming a lifestyle guru, she's become more and more open about her New Age, eccentric beauty tips. We all know about her love for mugwort vagina steams, which she swears by because they "balance female hormone levels." She's also dabbled in apitherapy, which is a bee string treatment that reduces inflammation and scarring on the skin. And let's not forget Gwyneth's latest exploit, which is putting a jade egg up her you-know-what, which she shills on her website for about $60. She claims they balance feminine energy (whatever that means), make orgasms better, and are detoxifying.
[Photo via @gwynethpaltrow]