Celebrate Earth Day, The Fashionable Way

by Natalie Decleve · April 22, 2011

    It's Earth Day and with it comes a month dedicated to what is arguably the most universal cause we know – caring for our planet. In the past few years, the Green Movement has exploded far beyond “Reduce, Reuse, Recycle” and now brings us everything from bamboo towels and cork ear-buds to biodegradable clothing.

    Luckily, we’ve come a long way from Birkenstocks and hemp t-shirts, and as fashion continues to embrace the concept to GO GREEN – the idea of Eco-Chic becomes more and more wearable.

    Not convinced? Check out the list below for Earth-friendly fashions that scream anything BUT tree-hugger:

    H&M’S CONSCIOUS COLLECTION – Cheap clothes don’t necessarily have to mean cheap materials… on April 14th, H&M launches their Conscious Collection – proving that even corporate giants can have a heart. The rotating collection will begin with a line of white and ivory dresses and separates – made entirely of sustainable materials.

    SIENNA RAY HANDBAGS – This Canadian handbag line uses natural tannins rather than toxic dies to create unique and durable styles.

    BONUS GIVEAWAY! Sienna Ray is giving away a free bag to one lucky gofg Newsletter reader. Make sure you sign up now and check today's newsletter for details on how to win!

    JOHN HARDY – From the jewelry itself, to the materials used to build the offices and factory in Bali, to their self-developed Sustainable Advertising strategy - John Hardy is the definition of “Sustainable Luxury.” They even built and maintain farms surrounding the Balinese compound to provide fresh, organic food to all of their local employees.

    SURevolution – These stylish accessories are not only crafted from upcycled, certified and sustainable materials, but they also employ hundreds of artisans around the world using humazing trade relationships to support local communities.

    SHOPBOP – Shop Shopbop.com’s “Earth Friendly fashion” category for a huge selection of the best in eco style, from ikat print totes to layered necklaces – Shopbop has a little bit of everything.

    ANJA Not only does Anja use 100% sustainable fabrics including vegan wild silk and biodegradable viscose, but they also practice fair-trade and utilize indigenous artisans around the world, including Peru, Nepal and India. And as if that weren’t enough, they also donate a percentage of profits to Millennium Promise – an organization dedicated to ending extreme poverty worldwide.

    NASHELLE Using recycled gold and silver, along with sustainably sourced stones – this team of designers makes everything custom to order, for a look that’s as personal as it is responsible