For those who aren’t familiar, can you tell us a bit about Cricket’s Circle?
For those who aren’t familiar, can you tell us a bit about Cricket’s Circle?
Cricket's Circle is the short-answer on what to buy for baby. We tell you what you need, what you don’t and what’s "nice to have.” Beyond just the what, we tell you the why. We give you context to understand exactly why you do or don’t need something.
Cricket’s Circle also narrows down the number of products by recommending only three top-rated products in the 200+ categories important to new moms, making it easy to choose with confidence. In addition, we help moms connect with each other through our social log-in to view friends’ recommendations and get advice.
Right now we're focused on pregnancy and new motherhood, but as we continue to hear from members, we’ll take their feedback into consideration when deciding which new categories we add (and when) and how we can continue to grow with her (and her child).