How do you keep up with everything going on across all of the many social channels?
Having 23-24 year olds in your office is key! One of them taught me TikTok, which required a 23 year old tutor, and then I became the biggest proponent of it in the office and required everyone download it and start integrating it into our strategies. We’re currently activating campaigns on the platform.
I genuinely love Instagram so it is no burden for me to keep up with it. One of the most enjoyable things for me is dedicating a nice long bath to catching up on Instagram that day.
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