Belvedere, the world’s original luxury vodka, is pleased to have collaborated with South African artist, Esther Mahlangu, to design the artwork in the colorful style of her Ndebele tribal art for the #MAKETHEDIFFERENCE campaign and limited edition bottle. This year, Belvedere invited John Legend to join the fight and as the ambassador for (BELVEDERE) RED. John Legend developed the campaign’s core values: security, change, support, and unity and brought these to life by collaborating with humanitarian and royal member of the Ndebele tribe, Esther Mahlangu.
In support of the campaign and to further conversation around the cause, (BELVEDERE) RED Esther hosted an intimate Art Experience at the DuSable Museum in Chicago. During the Art Experience, Esther taught the unique painting technique of Ndebele as guests created their own artwork. Click through for an inside look!