Social Media
Like most businesses, Johnny Cupcakes brand has both a Twitter (
@JohnnyCupcakes) and
Facebook page, along with a blog on the homepage of the Johnny Cupcakes website itself, but unlike many companies, the owner and staff really interact with their fans through these social media sites.
For instance, Johnny tweets clever or quirky comments; lately, he's been guessing strangers birthdays:
On Dec 4 @JohnnyCupcakes tweeted: Just guessed a strangers exact birthday in Wholefoods.
Nov 17: I just guessed a strangers bday while in line for ice cream! I've probably guessed 17 peoples bdays correct out of 20 ppl in the past month.
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