There's no question that Lobster Roll (AKA Lunch) sees its fair share of stylish Hamptonites passing through on the daily, but on Thursday, the new Southampton location of the East End seafood favorite hosted quite the roster of fashion world who's whos for a playfully chic private dinner.

The occasion? Saks' Summer Kickoff, the annual soiree celebrating Hamptons season and the luxury retailer's lineup of summer collections - and VIP events.

Hosted alongside Keke Palmer, the fabulous fete saw socialites, designers, and It Influencers including Brandon Maxwell, Prabal Gurung, Tanya Taylor, LaQuan Smith, Christian Cowan, Coco Bassey, Rosie Assoulin, Toby Milstein, Julia Loomis, and Elizabeth Kurpis step out in style to enjoy cocktails and bites, including, of course, the spot's famous lobster rolls.

Guests arrived to Southampton from the city via BLADE helicopters (certainly beating the LIRR), and turned the retro diner into a runway-worthy affair. 

Click through for a look at what you missed!

[Photos courtesy of BFA for Saks]